Roll Company was assigned to develop a new corporate visual identity for the jeweler P. Hertz, appointed to the Royal Danish Court. The business has more than 175 years of history with one family, and is now represented by a younger member of the family. The visual identity should therefore communicate both history and dynamics.
P. Hertz was founded in 1834 and is an Appointee to the Royal Danish Court.
The new corporate visual identity included logo, paper line, newsletters, hand-outs, postcards and a catalog among many other communication elements.